If your hands are still down, you're in good company. It seems that most organizations have no problem coming up with ideas. Think about all of the hours you've spent brainstorming at meetings and strategy retreats. Consider all the words and expressions commonly used to express our high regard for ideas. For example, people "love" ideas... ...sometimes people are "married" to ideas. Still not convinced? Most people want credit for their ideas, and some organizations will even go to great lengths to protect the simplest idea with a non-disclosure agreement. Indeed, ideas are important but maybe there is a tendency to overvalue ideas in the workplace.
What about execution? Be honest. Look closely at your organization's culture. Do you value ideas over execution? ...value both equally ... or perhaps, execution more than ideas? If you don't have an immediate answer, ask yourself these questions:
1) What percentage of time is spent discussing ideas?
2) What percentage of time is focused on executing ideas?
There is a great quote from Erik Sivers, President and Programmer at CD Baby that says, "The most brilliant idea, with no execution is worth $20. The most brilliant idea takes great execution to be worth $20,000.00." Watch the short video below to hear Sivers' complete observation,
So how does your organization reorient around execution rather than ideas? Start by embracing the reality that decisions are temporary. Don't be afraid to make the call. Don't worry about failing as long as you can make corrections quickly. In other words, learn from your mistakes and move forward. Value the importance of getting work done.
Move towards your goals in increments. Mark an "X on your calendar every day that you do something that moves you closer to accomplishing your specific goals. It might be a two minute task or maybe a two hour task. It doesn't matter. What matters is the chain of uninterrupted movement towards achieving your objectives. Your mantra from the onset should be "don't break the chain." Get work done! Build momentum! Execute!
What are your thoughts?
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